Cultural Differences in International Business Negotiations
21 century global market offers many opportunities for international expansion poslovanja.Svjetskom market means that many companies are now officers, subsidiaries, supplies, staff and customers in a wide range of countries and cultures, so it is inevitable for business people to communicate with people from different cultures . However, differences in language, food, dress, attitude toward time, work habits, social behavior from different cultures can cause many of our business to be frustrating or even unsuccessful.
Culture is the deposit of knowledge, experiences, beliefs, rules, actions, attitudes, meetings, hierarchies, religion, nation, time, the role of spatial relations, concepts of space, and artifacts acquired by a group of people over generations through individual and group difficult . Culture and communication are related: communication culture makes a continuous process, for some cultural habits, principles, attitudes and valves as well as formulated by
.Culture is the deposit of knowledge, experiences, beliefs, rules, actions, attitudes, meetings, hierarchies, religion, nation, time, the role of spatial relations, concepts of space, and artifacts acquired by a group of people over generations through individual and group difficult . Culture and communication are related: communication culture makes a continuous process, for some cultural habits, principles, attitudes and valves as well as formulated by
....Company H is a great company and its products are among the best in the same line in China. They have already expanded their operations in several regions abroad. However, in the Middle East remains empty, because they have no experience in doing business with the Arabs
Thus, the problems are coming as they do not pay enough attention and misunderstanding is coming also. It also causes great loss of their business and set up some difficulties for international business development for them. This example tells us that we should pay attention to the promotion of intercultural business communication, and get enough preparation before the start of international business negotiations to resolve cultural and continental differences of different people from different nations.
